Security & Privacy Considerations in Smart TV App Development
The rapid evolution of Smart TV technology has transformed how people consume digital content, providing seamless access to streaming services, gaming, and internet browsing. However, this connectivity also introduces significant security and privacy challenges. Smart TVs often collect vast amounts of user data, including viewing habits, voice commands, and personal credentials, making them attractive targets for cybercriminals. With the increasing number of cyber threats targeting IoT devices, including Smart TVs, it is crucial for developers to implement robust security measures to protect user data. Market Insights & Industry Data Smart TVs account for over 70% of global TV sales, with 1.1 billion connected devices worldwide as of 2024. Over 40% of Smart TV users express privacy concerns, particularly regarding unauthorized data collection. Smart TV cyberattacks increased by 35% year-over-year, according to a 2023 McAfee cybersecurity report. Key Security Risks in Smart TV Apps ...